Atom proposed and implemented an integrated communications strategy across all channels, including the relaunch of Construction Manager (CM).
The redesigned magazine incorporates the CIOB’s member newsletter (Contact) to create a more substantial, perfect-bound publication that delivers greater impact from similar resources.
At the same time, Atom revamped and relaunched the CM website at www.construction-manager.co.uk and will be launching a recruitment website in 2010.
Developing and delivering a rejuvenated advertising sales strategy has underpinned the relaunch of CM – exploiting our substantial contacts within the property sector and the opportunities for cross-selling presented by the integrated communications channels.
Atom has agreed an innovative commercial partnership with the CIOB to underpin the development of a long-term relationship and establish a shared commercial ambition for both parties.
To find out more about advertising opportunities in Construction Manager, your first point of contact is:
Martin Sinclair,
Advertising Manager, on 020 7490 5661.
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